Consumers Turning Online to Find Custom Made Products

Released on = June 14, 2007, 9:36 am

Press Release Author = PebbleArt

Industry = Real Estate

Press Release Summary = Natural Stone Dealer Notices Dramatic Increase in Online
Requests for Custom Retail Goods

Press Release Body = For Immediate Release

Wednesday, May 23, 2007
Contact: Joseph Lewitin
Telephone: 1 866 STONE 16 EXT 4
E-Mail: Info@PebbleZ.com
Website: http://PebbleZ.com

The retail market is tailoring itself more and more to individual taste, by offering
more options and greater customization to its products. This trend is being fueled
by the infinite space of the internet, where stores are no longer required to
maintain expensive locations in popular areas. Even PebbleZ.com, a dealer in as
unlikely a material as natural stone, is getting more and more requests from online
consumers seeking out custom products.

The stone companies experience with this phenomenon began with the creation of a
series of wall clocks, made from the same material they were supplying for flooring
and countertops. "We put some pictures of the clocks online, and suddenly we were
inundated with requests from customers for special faces, special colors, and
special sizes," explains promotions manager Joseph Lewitin. The clocks can be seen
at http://PebbleZ.com/clockbeautiful.html

In an internet market where consumers can generally point and click their way to the
exact size, shape, color, and style they want, it is no surprise that people are now
turning directly to manufacturers to find what they are looking for. Although many
traditional businesses are resistant to this kind of small run, and unique item
production strategy, others are using current technological advances to make it
possible, and profitable.

One of the inherent advantages of the internet is that expensive storefronts in high
traffic locations are becoming less relevant. This is allowing companies to keep
costs down, while still letting them easily connect with customers interested in
their particular niche, no matter where they live. In this way the internet is
fueling its own diversification.

PebbleZ.com has used these advantages well, and continues to work with customers to
create individual designs to their exact specifications. Their latest innovation
allows users of the site to select from several components and materials, to create
fully customized natural stone coffee tables. This newest service can be seen on the
page http://pebblez.com/custom-slab-tables.htm



Web Site = http://pebblez.com/custom-slab-tables.htm

Contact Details = For more information about the ideas and opinion expressed in this
article, contact Joseph Lewitin, Promotions Manager for http://PebbleZ.com, the
rustic stone home décor store. For information about http://PebbleZ.com, itself,
you can email the company at info@pebbleZ.com

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