Consumers Turning Online to Find Custom Made Products
Released on = June 14, 2007, 9:36 am
Press Release Author = PebbleArt
Industry = Real Estate
Press Release Summary = Natural Stone Dealer Notices Dramatic Increase in Online Requests for Custom Retail Goods
Press Release Body = For Immediate Release
Wednesday, May 23, 2007 Contact: Joseph Lewitin Telephone: 1 866 STONE 16 EXT 4 E-Mail: Info@PebbleZ.com Website: http://PebbleZ.com
The retail market is tailoring itself more and more to individual taste, by offering more options and greater customization to its products. This trend is being fueled by the infinite space of the internet, where stores are no longer required to maintain expensive locations in popular areas. Even PebbleZ.com, a dealer in as unlikely a material as natural stone, is getting more and more requests from online consumers seeking out custom products.
The stone companies experience with this phenomenon began with the creation of a series of wall clocks, made from the same material they were supplying for flooring and countertops. "We put some pictures of the clocks online, and suddenly we were inundated with requests from customers for special faces, special colors, and special sizes," explains promotions manager Joseph Lewitin. The clocks can be seen at http://PebbleZ.com/clockbeautiful.html
In an internet market where consumers can generally point and click their way to the exact size, shape, color, and style they want, it is no surprise that people are now turning directly to manufacturers to find what they are looking for. Although many traditional businesses are resistant to this kind of small run, and unique item production strategy, others are using current technological advances to make it possible, and profitable.
One of the inherent advantages of the internet is that expensive storefronts in high traffic locations are becoming less relevant. This is allowing companies to keep costs down, while still letting them easily connect with customers interested in their particular niche, no matter where they live. In this way the internet is fueling its own diversification.
PebbleZ.com has used these advantages well, and continues to work with customers to create individual designs to their exact specifications. Their latest innovation allows users of the site to select from several components and materials, to create fully customized natural stone coffee tables. This newest service can be seen on the page http://pebblez.com/custom-slab-tables.htm
Web Site = http://pebblez.com/custom-slab-tables.htm
Contact Details = For more information about the ideas and opinion expressed in this article, contact Joseph Lewitin, Promotions Manager for http://PebbleZ.com, the rustic stone home décor store. For information about http://PebbleZ.com, itself, you can email the company at info@pebbleZ.com